Formats
Billboard formats
The bigger the format, the stronger the impression. Compare options and choose what fits your campaign goals.
Standard
75 m² · 15 × 5 m
Classic format suitable for most campaigns. Good visibility and optimal price-to-size ratio.
1.5×
112.5 m² · 15 × 7.5 m
50% larger than standard. More visible from afar while keeping classic proportions.
Double
150 m² · 15 × 10 m
Double the standard area. Great when you need a bigger message or more product images.
Tower
250 m² · 12.5 × 20 m
Vertical format that stands out among horizontal boards. Especially effective near exits and junctions.
Giant
500 m² · 40 × 12.5 m
Maximum size and impact. Your message is visible kilometres ahead.
Format comparison
| Format | Width | Height | Area | Illumination |
|---|---|---|---|---|
| Standard | 15 m | 5 m | 75 m² | Yes |
| 1.5× | 15 m | 7.5 m | 112.5 m² | Yes |
| Double | 15 m | 10 m | 150 m² | Yes |
| Tower | 12.5 m | 20 m | 250 m² | Yes |
| Giant | 40 m | 12.5 m | 500 m² | Yes |